In early 2020, I landed a major influencer marketing contract with an internationally-recognized brand – one that has been around for over a hundred years and one that has undoubtedly become…
2020 Was About Redesign. 2021 Will Be About Relaunch
A note from Wanderful’s Founder and CEO Beth Santos on how 2020 forced the travel industry to redesign itself. Plus, a look ahead at how we can relaunch travel in…
How to Make Your Marketing Budget Work for Influencer Marketing
In today’s climate, everyone is trying to do more with less. With slashed budgets and limited resources, influencer marketing often gets categorized as a “nice to have” and not a…
Introducing Local Purse: A New Way to Experience Virtual Travel
In a small, somewhat-unknown community in Guatemala sits a town by the name of San Juan La Laguna, on the edge of Lake Atitlán. It is here that a women’s…
How to Practice Allyship to Native & Indigenous Peoples When We Travel
When the organizers of WITS Online asked me to moderate a panel that focused on Indigenous issues, I was excited… and yet, I’ll admit, I had some insecure reservations. I’ve…
Meet the Navy Pilot Leading the Way in Sustainable Travel
“Pivot” has been the theme of the travel industry in 2020 as the world came to a screeching halt and almost all travel stopped with the pandemic. But for Shelby…
Influencer Marketing Pricing: 4 Methods for Influencers to Consider
Influencer marketing pricing can be difficult to figure out when you’re trying to land a campaign. With so many options to consider, Netanya Trimboli offers her insight from the brand…
Meet the Woman Who Created The New Green Book for Black Travelers
Wanderful is publishing this story in partnership with REP CO, a brand new storytelling collaborative that covers issues of racial and social justice and is powered by volunteer media professionals….
The Future of Cruising: What You Need To Know About Your Next Cruise
Wanderful hosted a free public event to discuss the future of cruising. Missed it? Catch the recording and the highlights right here. Cruise Enthusiast! Want to know what 2021 has…
How to Be a Travel Influencer + Find Success: Start With This Course!
Ready to build your dream career? Learn how to be a travel influencer in this course taught by travel influencer expert Netanya Trimboli, sharing tips and professional tactics to land…
Why Influencers Need to Think Like Content Marketers
Travel influencers need to think like content marketers when they negotiate brand partnerships. Get insights from a travel influencer expert on the brand side, Netanya Trimboli. Back in the day,…
What We’re Doing to #MoveTravelForward
It’s been a few months since we’ve challenged travel creators and industry to identify three ways they can help #MoveTravelForward. While the conversations about fostering anti-racism in travel have quieted,…
10 Easy Ways Influencers Can Stay Connected with Brands
After working with a brand on a campaign, influencers can stay connected to ideally get more work in the future. Stay top-of-mind with these easy ways to keep in touch!…
Key Takeaways from the Anti-Racism Travel Industry Town Hall
The first Moving Forward event for the travel industry helped open up a dialogue for actionable solutions. So, what do we do next? After openly talking about the problems our…
Moving Forward: An Anti-Racism Town Hall for the Travel Industry
Wanderful hosted the first Moving Forward Anti-Racism Town Hall event in June 2020, with two additional events scheduled as well. These town halls are designed to bring together Black content…